CASE BASED PASSAGE II
The White Revolution, known as Operation Flood, was launched in 1970. It was an
initiative by India's National Dairy Development Board (NDDB) and was the world's biggest
dairy development programme. It transformed India from a milk deficient nation into the
world's largest milk producers. Operation Flood was based on the experimental pattern set
up by Verghesekurien, chairman and founder of AMUL, who was named the Chairman of
NDDB and was also recognised as the architect of Operation Flood.
Phase 1: This phase started in July 1970 with the objective of setting up dairy cooperatives
in 18 milk sheds in 10 states. They were to be linked with the four best metropolitan
markets
by the end of this phase in 1981 there were 13,000 village dairy cooperatives covering
15,000 farmers.
Phase 2: It aimed at building on the designs of phase 1 and on the assisted Dairy
development programmes in Karnataka, Rajasthan and Madhya Pradesh. By the end of this
phase in 1985 there were 136 milk sheds, 34,500 village dairy cooperatives and over 36
lakh members.
Phase 3: This phase emphasised on consolidating the gains of the earlier two phases by
improving the productivity and efficiency of the dairy sectors for long term sustainability. It
ROUD wat we were were 1.300 Gairy cooperatives and over 44 million
farmer members,
It ended the imports of milk solids in India and India started exporting milk powder to
many foreign nations.
Answers
Answer:
India is the largest milk producing country in the world. It produced 146.31 million tonnes of milk in 2014-15. India has low Milk productivity as compare to western countries; still it tops the list of largest milk producing country in the world because of the larger number of cattle in the country. Uttar Pradesh, Rajasthan, Andhra Pradesh, Punjab and Haryana are the major milk producing states in India. India is also the largest producer of buffalo milk in the world.
Explanation:
Phase I (1970–1980) was financed by the sale of skimmed milk powder and butter oil donated by the European Union (then the European Economic Community) through the World Food Program.Phase II (1981–1985) increased the milk-sheds from 18 to 136; urban markets expanded the outlets for milk to 290. By the end of 1985, a self-sustaining system of 43,000 village cooperatives with 4,250,000 milk producers were covered.Phase III (1985–1996) enabled dairy cooperatives to expand and strengthen the infrastructure required to procure and market increasing volumes of milk. This phase added 30000 new dairy cooperatives which led to 73000.