case study of Consumer awareness 300 to 400 words
Answers
Answer:
e first consumer movement began in England after the Second World War, a modern declaration about the consumer’s rights was first made in the USA in the year 1962, where four basic consumer rights i.e. Choice, information, safety and right to be heard were recognized.
Ralph Nadar, a consumer activist is considered as the father of “Consumer Movement”. 15th March is now celebrated as the World Consumer Rights Day. The U.N.O. Also adopted in the year 1985, certain guidelines to achieve the objectives of maintaining protection for consumers and to establish a high-level of ethical conduct for those engaged in the production and distribution of goods and services. In India, 24th December is celebrated as “Consumer’s Day” every year.
Consumer awareness means awareness of consumers in different aspects of consumption activities. Consumer awareness is a broader and wider concept. It covers the followings:
a) Consumer awareness about Maximum Retail Price (MRP).
b) Consumer awareness about Fair Price Shop.
c) Consumer awareness about price, quality and expiry date of the product.
d) Consumer awareness about their rights and duties.
Explanation:
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