Changes that are occurring in marketing due to globalization
Answers
The full impact of globalization in the workplace has yet to be realized, but as more companies embrace this trend and become more diverse, certain changes are emerging. While many of these changes are good, others may not be as positive. Small business owners are learning that they have to adopt new policies and new guidelines to keep up with these changes.
Mark as brainiest please
Increased Cultural Diversity
As globalization becomes more prevalent, companies deal with increased cultural diversity within the workforce. These changes require small and large businesses adopt new policies and guidelines for workers. This increased cultural diversity also has produced many benefits as companies gain new insights into different cultures from a management and a marketing standpoint.
Earnings Changes for Workers
As more companies have access to overseas companies that offer outsourcing, wages have changed for many workers. With lower standards of living, third world companies can offer their services at a rate greatly reduced from those in countries with higher standards of living. This has affected many workers in the United States as well as other large countries as more companies embrace the outsourcing trend. While it means a greater profit margin for the companies, it can also lead to reduced earning potential for employees.