changing life style and impact on culture in the globalization world- meaning , introduction , causes, benifits, losses.
Answers
The discourse regarding the effects of globalization on cultural diversity is a challenging debate. The advancement of technology dissolves international boundaries and opens cultures to a whole new arena (Smith, 2000), enabling globalization to occur. Globalization can be an empowering entity. It can interconnect the world, support economic development, provide information availability and assist in developing a global village (Moahi, 2007).

Due to the unprecedented access to cultures, a much wider audience than ever before has a gateway to see, hear and experience phenomenathat were never accessible previously (Smith, 2000). Misrepresentation, stereotyping and the risk of loss of cultural and intellectual property rights are the consequences of unmonitored access.
NEGATIVE INFLUENCE-
There are a number of negative impacts globalizationhas had on cultural diversity, including the influence multinational corporations have on promoting a consumer culture, exploitation of workers and markets and influencing societal values. This increased availability of commercial media and products can "drown out" local cultural influences.
Positive Influences
The technological global mecca can be empowering for various cultures as it allows self-representation and information sharing on a whole new level. Technology provides a medium where depiction of images and portrayals of self-identity can provide the means in which truism can be established. Global mediacentres allow cultures a distinctive voice to promote awareness and provide public knowledge and understanding of their stories and identities. It also allows for the communication of their relevant accounts and commentaries on issues that are important in preserving the culture and knowledge acquisition of cultural ways - allowing them to retain their diversity. Being in charge of their own media production companies allows control of their artifacts, signs and symbols that are regarded as cultural property. When cultures are in control of their own public images they are better equipped to manage and represent their images appropriately without misrepresentation.
Instead of destroying some cultures, as others predicted, mass media assists in the revitalizing and restoring of cultural preservation of nations (Ginsburg, 2002). Technology can be used to preserve language, customs and culture. Technology allows for self-representation and preservation of personal and collective identity by providing autonomy and empowerment.
Answer:
Explanation:
Globalization is often exclusively associated with worldwide economic integration and the emergence of a borderless global market. However, globalization also involves sweeping changes on the social, cultural and political terrains. Globalization is not an inclusive or progressive form of internationalism. Rather, it is the successful expansion on a world scale of particular localisms of social, economic, and political organization, which are neo-liberal and capitalist in character. The mix of material and ideological elements that make this expansion possible makes globalization a hegemonic process. Nor does globalization create or encourage economic freedom, opportunities, and choice at all levels; rather it is more akin to a monoculture of ideas, politics, and economic models. The major consequences of globalization have been: the transmogrification of traditional religions and belief systems; the beginning of the disintegration of the traditional social fabrics and shared norms by consumerism, cyber-culture, newfangled religions and changing work ethics and work rhythms; the fast spreading anomie forcing an ever increasing number of individuals to fall back upon the easily accessible pretentious religious banalities, and attributing to religion the creation and acceleration of extremist, fundamentalist and terrorist tendencies in the third world countries. To sum up, culture as a way of human life is constantly undergoing change. Certain developments in modem times have helped to accelerate this process of change in an exponential manner involving two major consequences: (a) reduction in cultural diversity; and (b) increasing hegemonic control in the name of free trade and freedom of communication, at all levels. The implications of this change are varied and there are no indications that they are in any way increasing the social, material or spiritual well-being of humanity. Finally, it can be said that every culture of world was affected by one way or other in terms of its influence and identity. Only one culture dominates that is western culture. Western culture also dominates due to power approach of Western World. Today, every culture of the world is under the umbrella of Western culture, It was always interest of West to rule over the world especially to marginalize the developing world.