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Anna specialises in candid photography. She uses her website to reach potential customers and has recently set up an SEM campaign to draw more traffic to her site.
She wants to use negative keywords to make sure her ads don’t appear for people who aren’t potential customers.
Which of the keywords below are the negative ones?
1.Portrait
2.Landscape
3.Family photo
4.Watercolour
5.Photographer
Answers
Answered by
7
Portrait and Landscape are the two negative keywords which can be used by Anna, who specialises in Candid Photography.
The other three keywords can be used by other searches not related to Anna.
Using these two negative keywords will help Anna to -
Get more users to click on her ad.
She gets connected to relevant ad groups.
Higher return for her Search Engine Marketing campaign.
Answered by
58
Answer:
Landscape and watercolour are the negative words
Explanation:
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