Customer service is another element of product strategy. The first step is to survey customers periodically to assess the value of current services and to obtain ideas for new ones. From this careful monitoring, marketer has learned that buyers are very upset by repairs that are not done correctly the first time. What is the name of these types of services?
a. Brand equity services
b. Product support services
c. Social marketing services
d. Customer support services
Answers
Answered by
1
product support services
Similar questions