Define global marketing what are the advantages & disadvantages of global defination
Answers
Answer:
Global marketing involves planning, producing, placing, and promoting a business' products or services in the worldwide market. There is significantly more to global marketing than simply selling goods and services internationally. It is the process of conceptualizing and subsequently conveying a final product or service globally.
In a way, globalization has contributed towards increasing the gap between the rich and the poor . Rich and wealthy people are able to exercise more control over the national resources through the application of science and technology.
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Explanation:
The advantages of global marketing include: Economies of scale in production and distribution. Lower marketing costs. Power and scope.
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