Social Sciences, asked by naricassa5279, 11 months ago

Describe advantages of radio in mass communication

Answers

Answered by jiyawalia15
0

Answer:

Explanation:

  • Radio offers more efficient targeting.
  • Radio reaches people at relevant times and places.
  • Radio reaches out in ad avoidance world.
  • Radio has a multiplier effect on other media.
  • Radio creates a large share of mind for a brand.
  • Radio drives response especially on-line
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