Question

Describe how public and legal requirements of the State influence marketing strategies and policies of a company?

Answer 1

The way public and legal requirements of the State influence marketing strategies and policies of a company is as follows:

• Growth of population can influence marketing strategy.
• If the demand for household things increases, it affects the marketing strategy and also company policy.
• The power of purchasing increases with the increment of income.
• Media is also a good way of communicating and helps in selling.
• Sales are pushed and affected by credit purchase and western style respectively.
• Facilities of transport is also a factor.