Describe two pieces of data that NIVEA used when preparing its marketing plan torelaunch NIVEA FOR MEN.
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Nivea Marketing Plan Q 1. Describe two pieces of data that NIVEA used when preparing its marketing plan to re-launch NIVEA FOR MEN. Answer: The marketing plan for the re-launch used past performance and, forecast data to create a new marketing strategy.
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Answer: NIVEA is a world famous cream company:
Explanation: The NIVEA brand was one of the most recognised skin and beauty care brands in the world; it was first introduced in 1911. There were lots of reputed product or bases used to market or advertised this brand but the owner seems too looked disappointed to market or advertised this brand. There were also used market plan to make this brand more attractive and respond to other companies copying there plans!
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