Difference between b2b and b2c marketing
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The differences between B2B and B2C marketing is that B2B has a lengthy selling process while B2C has a short process.
Explanation:
B2B marketing is a type of marketing strategy in which a company sells the manufactured products to other companies or firm.
B2C marketing is a strategy where organizations sell their products to customers or individuals. In this, companies offer individual consumption of the products to customers for personal use.
The differences between B2B and B2C marketing are:
i. B2B marketing chain includes the process of selling goods from supplier to producer, producer to wholesaler, and wholesaler to small retailers. On the other hand, B2C marketing chain includes the selling between retailers to end-users or consumers.
ii. B2B has lengthy buying and selling process while B2C has short process.
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