Question

Differentiate between the two types of sales strategy.

Answer 1

Explanation:

According to “USA Today,” marketing includes strategic activities utilized to inform your potential customers of your business while clarifying the benefits of patronizing your establishment instead of another. Sales strategies include measures used to gain customer orders.

Answer 2

Answer:

The two strategies are:

Direct sales strategy- the sales people talk about each feature of the competitor’s product and

compare it to theirs.

Indirect sales strategy- in this the approach is by demonstrating features and benefits not available

with the competition’s products or services without ever mentioning them by name.

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