Discuss two techniques of election campaign in india
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Campaign advertising
Main article: Campaign advertising
Campaign advertising is the use of paid media (newspapers, radio, television, etc.) to influence the decisions made for and by groups. These ads are designed by political consultants and the campaign’s staff.
Media management
The public media (in US parlance ‘free media’ or ‘earned media’) may run the story that someone is trying to get elected or to do something about such and such.
Mass meetings, rallies and protests
Holding protests, rallies and other similar public events (if enough people can be persuaded to come) may be a very effective campaign tool. Holding mass meetings with speakers is powerful as it shows visually, through the number of people in attendance, the support that the campaign has.
Main article: Campaign advertising
Campaign advertising is the use of paid media (newspapers, radio, television, etc.) to influence the decisions made for and by groups. These ads are designed by political consultants and the campaign’s staff.
Media management
The public media (in US parlance ‘free media’ or ‘earned media’) may run the story that someone is trying to get elected or to do something about such and such.
Mass meetings, rallies and protests
Holding protests, rallies and other similar public events (if enough people can be persuaded to come) may be a very effective campaign tool. Holding mass meetings with speakers is powerful as it shows visually, through the number of people in attendance, the support that the campaign has.
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3
Mass rallies and Advertising
Explanation:
- India considered being one of the countries to perform the world's largest democracy.
- Election campaigning plays a major role in bringing awareness among people about parties manifesto and facilities towards the citizens of India.
- To interact with people, parties tend to conduct mass rallies and speeches.
- Several ministers come forward and give speeches on the current issues and about the future. Roadshow also comes under the rallies where ministers try to gather masses towards one party to win an election.
- Parties like B.J.P., APP, and Congress put an advertisement in newspapers, radio, and television to attract people.
Learn More:
Why election campaign is needed in india
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