Question

During the introduction phase, the profits accruing from product are generally ______​

Answer 1

Answer:

profit

Explanation:

Answer 2

Answer:

Profit

Explanation:

Introduction stage is the first stage in the product life cycle. The highlighting factor of this stage is that the product is new in the market, sales are slow and to push it higher the company has to incur heavy expenditure on advertisement to make it appealing to customers.

The introduction stage is the first stage in the product life cycle where a company tries to build awareness about the product or service in a market where there is less or no competition. Once the company makes adequate publicity about the product either by promotion or through branding, it can look at other aspects such as pricing, as well as distribution. Pricing a product in the introduction stage is very important to gain market share.

Hence , during the introduction phase, the profits accruing from product are generally profit.

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