early adopters of which opinion leaders are largely comprised of and tend to be
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We always tend to ask the opinions of professionals before we make a large purchase.
Let's face it we never want to spend our money on something that we would regret.
one of the reasons why opinion leaders are so important is because of the fact that their opinions are the reason why we make certain purchases. In other words we tend to rely on them heavily.
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Early adopters are more likely to buy new products before their friends do and voice their opinions about them.
Explanation:
- The early adopters come into the second phase of product purchasers after the innovators.
- They are people from high status and are able to influence the people in the economy.
- They have their own thoughts and opinions and they try to influence people by what they think.
- They make use of social media and create review patterns on the basis of their likes and dislikes.
Learn more about early adopters
Digital savi consumers are leading edge digital users who are early adopters and diffusers of information related to technology in terms of
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