Question

Electric Car Reva: IntroductionIn May 2001, Reva, an electric car, was launched in
Bangalore (Karnataka) by the city-based Reva Electric Car Company (RECC).
Reva was claimed to be India's first zero-polluting, battery-driven car with a
running cost of just Rs 0.40 per km.2 One of the first electric cars in the world to
go in for mass production, Reva was slated to become the cheapest car in India.lt
was priced at about Rs 0.2 million and the first ten cars were delivered to
customers in July 2001. Reva generated a lot of excitement in the Indian
automobile industry since it offered many significant advantages over
conventional cars.Its low running cost, gearless driving, dent proof body material
and other state-of-the-art technologies made it an alternative package. Reva
was soon being compared with India's largest selling car Maruti 800. Though
available at almost the same price as Reva, Maruti's running cost was almost four
times higher than that of Reva. The car was also being seen as the answer to
reducing the increasing pollution levels due to automobiles. Media reports
claimed that Reva was all set to bring about a revolution in the Indian passenger
car industry. Some analysts claimed that the electric car would create an entire
new market and attract small families in hordes. Hormazd Sorabjee, auto analyst
and editor, Autocar India, said, "If Reva's claim of keeping the running costs at Rs
0.40 per km is achieved, the car will be attractive to cost-conscious consumers
who are ready to compromise on the limitations of an electric car."However Reva
lost the market completely and faded gradually. With the buzz about Electric
vehicles coming back prepare a strong Re-launch Plan for Reva in 2020.​

Answer 1

The Three Things to Consider When Making Life Decisions

• Weigh the pros and cons. Make a list of what's good about the decision and what isn't. ...
• Listen to your gut. ...
• Consider the impact on others