Question

Expansion can be partnered with diversification since a company in a scaling model will expand to
a) Geographies
b) New markets
c) Verticals
d) All of the above

Answer 1

Answer:

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Explanation:

Answer will be 'B'.

Answer 2

Expansion can be partnered with diversification since a company in a scaling model will expand to new markets. (Option b)

• A company aiming to change its business definition is referred to as expansion through diversification.
• It can be done by introducing a new product or by expanding and entering into a new market.
• This can be either an individual or joint venture.
• Adopting this strategy of expansion through diversification will prepare the company to face the downturns in the economy along the journey.
• This decision of venturing into new markets is usually undertaken by a company to overcome its one loss by making some other profits.