Explain any five ways by which new markets and consumers were created in india by british manufacturers.
Answers
The five main ways adopted to create new markets and consumers by British manufacturers are the following:
1. The development of cotton industries in England: as cotton industries developed in England, led the manufactures of England to demand the government to impose import duties.
2. New markets: the British merchants convinced the EIC to sell the products made in Britain in the Indian markets.
3. A dual policy: in order to increase the buyers in India, the EIC adopted a two edge policy, through which it abolished all the taxes on import and put high taxes on export.
4. Goods made in Manchester: industrialists adopted several methods such as putting labels of “Made in Manchester” and distribution of calendars.
The labels they attached to clothes not only had words printed on it but also had beautiful images of Indian gods and goddesses, such as of Lord Krishna and goddess Saraswati. These labels gave a divine approval of the products manufactured in the Manchester for the buyers of India.
5. Cheap clothes: manufactures by machines, the clothes made in Britain were very cheap as compared to the Indian clothes.