Explain how marketing problems lead to industrial sickness in case of small business.
Answers
Marketing problems lead to industrial sickness in case of small business which can be explained as follows:
Explanation: Industrial sickness refers to the situation when small business doesn't perform up to the mark and bear losses for several years with the increase in debt obligation. In such a situation, only two options are left: either closure of the business or revival of the same.
There are many factors which lead to industrial sickness in case of small business and one of the most important internal factor is Marketing Issues which can be explained as follows:
The major reason for any success of the business is the customers and to serve them best, every company needs to make efforts towards the marketing aspects which includes study of the market, producing the product as per customer needs and many more.
A single failure in any marketing aspect leads to the industrial sickness and ultimately closure of the business. Every small business needs to stress on these issues for the long term survival of their business.
Learn more about industrial sickness:
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