explain paid communication
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Pay communication is the organizational practice that determines how pay information is shared and communicated to current and prospective employees. That pay information includes pay ranges, raise processes, and total compensation packages. Pay communication doesn't mean total pay transparency.
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Paid media refers to the paid communication channels used by the brand to impart information to a wide audience. It involves getting paid publicity and attention, and driving the traffic to the owned media properties by using advertisements, brand integration, and by paying influencers
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