Business Studies, asked by Avoikayina618, 1 year ago

Explain product differentiation in marketing management

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Answered by shanaya2101

Explanation:

In economics and marketing, product differentiation (or simply differentiation) is the process of distinguishing a product or service from others, to make it more attractive to a particular target market. This involves differentiating it from competitors' products as well as a firm's own products.

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