Firms resorting to ‘Proactive Growth
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We have two types of growth, namely traditional and proactive.In a regular(traditional)growth, you find a fast growing market, jump in and then follow its trajectory. While proactive growth is when you identify a problem, innovate a solution and design your own optimizing growth strategy. It differentiates the entrepreneurs to investors.Proactive growth takes advantage of dynamic market changes, it leverages all your natural strength.
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