Give five points of difference between the selling and marketing.
Answers
Answer:
Selling is an action which converts the product into cash,
but marketing is the process of meeting and satisfying the customer needs.
S.NO SELLING. / MARKETING
1 Emphasis is on the product. / Emphasis is on the customer wants
2 Company first makes the product and then figures out how to sell it./ Company first determines customer wants and then figures out to make it
3 Management is sales volume oriented / Management is profit oriented
4 Profit through Sales Volume / Profits through Customer Satisfaction
5 Planning is short-run-oriented, regarding today products and markets. / Planning is long-run oriented regarding new products, tomorrow’s markets, and future growth.
6 Let the buyer be aware / Let the seller be aware
7 Product first then customer / Customer first then the product