Highlight the external factors that affect international business
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the international business are influenced the state they were all are in another country and there were settle there only
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(1) Technology - It is difficult to predict how and when technological changes and innovations will impact any business that exists today.
(2) Exchange rates - the cost to the buyer of foreign goods must consider the total cost of the goods or services that he would have to pay, and that includes exchange rates, freight.
(3) Political and social uncertainties - in today’s world, there is tremendous uncertainty about the future of international business.
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