Political Science, asked by sadiya58, 11 months ago

How do media and citizens help in the functioning of the democracy? [PLEASE ANSWER IN SHORT AND IN SIMPLE LANGUAGE ]​

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Answered by Rukmin
1

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Explanation:

A media democracy focuses on using information technologies to both empower individual citizens and promote democratic ideals through the spread of information.[1]Additionally, the media system itself should be democratic in its own construction [2]shying away from private ownership or intense regulation. Media democracy entails that media should be used to promote democracy[1] as well as the conviction that media should be democratic itself;[2] media ownership concentration is not democratic and cannot serve to promote democracy and therefore must be examined critically.[3] The concept, and a social movement promoting it, have grown as a response to the increased corporate domination of mass media and the perceived shrinking of the marketplace of ideas.

The term also refers to a modern social movement evident in countries all over the world which attempts to make mainstream media more accountable to the publics they serve and to create more democratic alternatives.

The concept of a media democracy follows in response to the deregulation of broadcast markets and the concentration of mass media ownership. In their book Manufacturing Consent: The Political Economy of the Mass Media, authors Edward S. Herman and Noam Chomsky outline the propaganda model of media, which states that the private interests in control of media outlets will shape news and information before it is disseminated to the public through the use of five information filters.[4] In this way, the construction of the mass media as a for-profit enterprise behaves in a way that runs counter to the democratic ideals of a free press.

The media’s relationship with democracy has allowed people the right to participate in media and share the information they found and want to contribute to the people through the media. Since media democracy allows people the right to participate in media, it extends the media’s relationship to the public sphere, where the information that is gathered and can be viewed and shared by the people.[5] The public sphere is described as a network of communicating information and points of view from people, which is reproduced through communicative action through the media to the public.[6] The relationship of media democracy and the public sphere extends to various types of media, such as social media and mainstream media, in order for people to communicate with one another through digital media and share the information they want to publish to the public.[7]

The public sphere can be seen as a theater in modern societies in which political participation is enacted through a medium of talk and a realm of social life which public opinion can be formed.[8] The public sphere is also a democratic system that is open to any free citizen who would like to participate in media if they have any information they would like to share to society. The public sphere has changed because of the development of mass communication, giving people opportunities to participate in media and the right to share information through all channels of communications.[9] The democracy of the public sphere is in the participation of citizens who provide information to the media and share it to society.

Media democracy advocates that corporate ownership and commercial pressures influence media content, sharply limiting the range of news, opinions, and entertainment citizens receive. Consequently, they call for a more equal distribution of economic, social, cultural, and information capital, which would lead to a more informed citizenry, as well as a more enlightened, representative political discourse.

A media democracy advocates:

Replacing the current corporate media model with one that operates democratically, rather than for profitStrengthening public service broadcastingIncorporating the use of alternative media into the larger discourseIncreasing the role of citizen journalismTurning a passive audience into active participantsUsing the mass media to promote democratic ideals

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