Question

how is brand value determined ​

Answer 1

Answer:

brand value

Explanation:

Instead of the above "revenue premium" approach, we believe a better way to track a brand's value is to value the customers. That is, find each customer, the customer's lifetime value and sum over all these current customers. ... Once Current and Future customers are valued, the sum will provide a value for the brand.

Brand value is the financial amount your brand is worth. While brand value is based on an amount on the balance sheet, brand equity is the value of a brand based on how important a customer views that brand. Brand value can affect a company's revenue and the overall market.

Answer 2

Answer:

Mark me as brainliest answer plz

Explanation:

Instead of the above "revenue premium" approach, we believe a better way to track a brand's value is to value the customers. That is, find each customer, the customer's lifetime value and sum over all these current customers.