Question

how media set the agenda

Answer 1

Agenda setting means the ability of the mass media to bring issues to the attention of the public and, related, of politicians. ... "The mass media set the agenda for each political campaign, influencing the salience of attitudes toward the political issues.”

Answer 2

The mass media set the agenda for each political campaign, influencing the salience of attitudes toward the political issues.” They content analyzed newspapers, magazines, and television news with regard to the issues themedia reported on.