Impact of social media on people working in companies
Answers
HERE IS YOUR ANSWER. .
PRO: COMPANY PUBLICITY
Most people expect a business to have a social media presence; it's often as important as a website. Social media for your company allows you to connect with your consumers or audience, enhance your brand, bring attention to your products or services and network with like-minded people, both locally and nationally.
CON: IMAGE RISK
If the person in charge of social media doesn't know how to use it appropriately, the company is at risk of developing a poor image. All it takes is one poorly timed Tweet or a Facebook post that can be misinterpreted and the organization could make the local or even national news.
PRO: MORALE BOOST
In addition to using social media as part of your business plan, there's also the matter of how employees use social media while in the workplace. A study published in Computers in Human Behavior in 2017 noted that time spent on Facebook is positively linked to job satisfaction. Additionally, social media use allows the employees to take short breaks throughout the day, which can actually boost productivity. Rather than going outside or to the break room, employees are able to simply take a quick mental hiatus from work while still sitting at their desks.
CON: LOST PRODUCTIVITY
Recruiter Ajilon asked 2,000 people about their social media use at work, finding that 11 percent spent more than an hour on social media every day at work, outside of their lunch break. They then took the average hourly wage into account and determined that the one hour per day adds up to $128.45 a week and $6,422.50 in lost productivity over the course of a year.