Information stored from previously experiensed servies is called
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“Information stored from previously experienced service” to which search or stimuli is applied is generally called recognition and termed as internal information search in marketing and consumerism. Recognition is a thinking pattern or process that happens when something that was previously experienced the event, object or something stored in our internal memory comes back when encountered again.
When a consumer searches for a particular product, it gets registered in his mind and later on when he looks for the same or similar product, his memory would trigger the previous memory he had with that product earlier. "
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