KFC (Kentucky Fried Chicken) Pakistan opened its first restaurant in the country back in 1997. With the span of time, KFC have open up its fast-food branches in almost all of the metropolitan cities of Pakistan with over 92+ branches nationwide. Keeping in view the bundle of services offered by the restaurant chain, answer the following questions:
Question Number 1: What is the difference between KFC’s core product and its actual product? Describe its actual product and your assessment of whether the actual product provides an attractive mix of characteristics.
Answers
Answered by
0
Explanation:
The core product is defined as the benefit that the product brings to the customer. The actual product refers to the tangible object and relates to the physical quality and the design. The augmented product consists of the measures taken to help the consumer put the actual product to use.
Similar questions