Question

King Kong Pvt. Ltd. is a company which is involved in setting up bigdepartmental stores in big

and small towns. Recently they decided to establisha departmental store in a small town. To

create demand they decided to launchproducts at much cheaper rates. They have plans to

provide training onmarketing skills to local people and employ them in the departmental

store.

a) What will be the adverse effect of departmental store in the local town?

b) What are the values shown by the owner of King Kong Pvt. Ltd. While establishing

departmental store in a small town?

c) Write two features of a departmental store​

Answer 1

Answer:

Fixed Shop – Large Retailers and Chain Stores or Multiple Shops

When talking about retail stores, we have already discussed that the stores may be itinerant or fixed. Now fixed retail stores are a more common sight in urban areas and large cities. Surely you have visited your local supermarket or mall. These are also retail stores. Let us look at two very important type of fixed retail stores– large retailers and chain stores.