Question

name the controllable and non controllable elements in the marketing for 5marks ??​

Answer 1

Answer:

Every company must address controllable and uncontrollable factors that affect the marketing decisions a company faces. Marketing's job is to promote the sale of products or services to the public. But not everyone in the public is a perfect buyer for a given product. Marketing has many controllable factors. Business leaders need to understand them and develop strategies to mitigate issues arising from uncontrollable risk factors.

Answer 2

Explanation:

Controllable factor - often called as "Marketing Mix". It includes: Product, Price, Place and Promotion.  Uncontrollable factors- often called as "Environmental Factors“ which are out of control.