Business Studies, asked by souhardikachand1591, 5 months ago

Production policy doing by Shoprite eg packaging and trade mark

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Answered by santoshauti1111

Answer:

Trademark Protection For Product Packaging. One of the ways that companies add to their brand recognition is by trademarking distinctive packaging for their products. ... Trademark protection can be sought on how the product packaging looks, also known as trade dress (e.g., a stylized soda bottle).

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