Propose an engineering solution to improve the quality of human life.
Identify customer needs and requirements
Build a problem statement
Generate critical design requirements
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In 2006, Microsoft made the competitive move and released Zune, its version of the futuristic, one-buttoned, every-song-in-your-pocket iPod. The onscreen colors were punchy and the interface was type-led with a beautiful minimalist font. It was a bold move to challenge Apple, but in the world of product, success is not always about being first.
The Zune by Microsoft failed to address any particular design problems in daily life
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