Rajinder Singh and his brother Ravinder singh own a large scale retail outlet at a central location in Amritsar. They deal in varied Kinds of products like textiles, footwear, cosmetics etc. which are sold through different divisions within the establishment. In context of the above case:
(a) Identify the type of retail outlet being described in the above lines.
(b) State any three features of the type of retail outlet as identified in part (a) of the question.
Answers
Answer:
a) Departmental Store.
b) Features of departmental stores are:
- Large size : A departmental store is a large retail showroom requiring a large capital investment.
- Wid range : A departmental store deals with a wide range of products from a low priced to very expensive goods. Different varieties of goods are available in different departments.
- Departmentally organised : The store is departmentally organised. Goods offered for sale are classified and each department specialises in one line of product.
Hope this helps
(A) Type of retail outlet :- Departmental store.
Departmental store is a type of large scale retail outlet that sells different varieties of goods.
(B) Features of departmental store :-
1) Varieties of goods : Since a departmental store is operated at a large scale, there is enough space for different kinds of goods to be sold. one can get all the goods of they need at one single place.
2) Large operating scale :- Since a departmental store has many departments for different kinds of products, it is obvious that the operating scale of a departmental store will be large.
3) self-service :- In a departmental store all products are organized departmentally, so that a customer can go and pick whatever he wants on his own. once he's done, he can simply go to the counter for check-out.