Question

Reflect on the organization you are currently working in (or immediately prior to this) as to how this brand currently uses various elements of the integrated marketing mix while delivering value to its target market. Study across all the marketing mix elements and analyse the extent to which they are used in this brand’s integrated marketing programs. You should consider how all the marketing mix elements such as the product (brand), promotions (marketing communications), place (distribution) and price connect with the company’s target market

Answer 1

Answer:

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