Question

Sales promotion is important from the point of view of consumers because
a) It increases profits
b) It helps them to get full information about the product
c) It increases sales
d) It increases goodwill

Answer 1

Answer:

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Answer 2

‘Sales promotion’ is important from the ‘point of view of consumers’ because it helps them to get ‘full information’ about the product.

Explanation:

• Sales promotions encourage the customers to try the product by giving them total information regarding the product.  

• Sales promotion helps to increase the sales of the company by attracting new customers.  

• It is a marketing tool used by companies to stay ahead in a competitive market.  

• It helps the consumers to make a decision and switch the brands in favour of the marketing companies.

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