Shyama has started selling readymade curtains from her own house . She purchases 100 curtains ( same pattern but various colours and designs ) from a whole seller dealer for Rs.300 / curtain and selling for Rs . 400 / curtain . She spent Rs.400 for advertisement ( pamphlets & advertising posters ) . She could only sell 80 curtains . From the following information prepare an income statement and find the net profit before tax / income .
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Print Media is the printed version of telling the news, primarily through newspapers and magazines. Through the years, print media evolved to include entertainment, educational topics and more, instead of only conveying news.
Before the invention and widespread use of printing presses, printed materials had to be written by hand. It was a painstaking process that made mass distribution impossible.
If you think that print marketing is all about giving away brochures, business cards and presentation folders, then you are missing the full potential of this effective promotional technique. Print media can also consist of promotional pens, key chains, shirts, coasters, magnets and drink ware.
Advancements in printing technology have significantly lowered printing costs. Variable printing is not entirely new but it remains very effective at getting your message across to your audience while keeping your printing expenses down. Basically, this involves personalizing print media to let customers feel more connected to your brand.