Question

Steps involved in the conducting marketing research

Answer 1

hey mate !!!!

here is your answer

The 5 Step Marketing Research Process are::

1. Define the Problem or Opportunity:

The most important part of the marketing research process is defining the problem.

2. Develop Your Research Plan:

After you’ve examined all potential causes of the problem and have used those questions to boil down exactly what you’re trying to solve, it’s time to build the research plan.

3. Collect Relevant Data and Information:

In marketing research, most of the data you collect will be quantitative (numbers or data) versus qualitative, which is descriptive and observational.

4. Analyze Data and Report Findings:

Now that you’ve gathered all of the information you need, it’s time for the fun part—analyzing the data.

5. Take Action:

Ta-da! Your research is complete. It’s time to present your findings and take action.

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