Question

surveys have always been important in history .explain

Answer 1

Lately all you read about is how it’s necessary to have an understanding of how your marketing affects your data and vice versa. I for one feel we have been doing this for a very long time in the Audience Development (Circulation) field. Everything we do is focused on analysis done of previous marketing so, in essence, we are data-driven professionals. That’s how we operate—show us the data.

And we have lots of data to analyze and digest: from circulation reports, to BPA or AAM statements, email marketing promotions, online marketing, digital edition deployments and engagement reports, Google Analytics, renewal analysis and new business acquisitions, to revenue and expense tracking reports. All of these reports together give us a strong picture of what is working and why and whether or not our goals make sense. What they don’t give us is feedback directly from our readers.

That brings me to the topic of this blog—surveys. Why they are important, how frequently we should do them, and what we need to get out of them.

Why surveys are important?
They are important because they’re the most reliable method to get real feedback from our subscribers—no matter what platform they use to engage with our brands (print, digital, apps, newsletter, and website).
Mark me as brainliest if this is helpful

Answer 2

Hey ,

here is your answer,