The general managerial epithet , people are our greatest asset is a tired cliche (Prahalad and Hamel )1990 discuss
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Explanation:
It is time to ban the well-intentioned phrase “people are our greatest asset” as it is outdated 20th century thinking. A phrase that holds little meaning to companies and employees alike.
We see and hear this cliché all the time – in vision/mission/values statements of companies and (worse) from presumably enlightened senior executives. Executives will use the phrase as a means to suggest that they actually care about the people who look after customers while creating value for all stakeholders. (It is true that there are some executives who back up their use of the phrase with hardcore dollars and emotional currency – but, they are the exception and not the rule.)
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