The selection of
will depend upon your target market, the
message you wish to convey, and the relative cost of the different media,
A Advertising Medium
B. Objective
C. Mission vision
D. Market gap
Answers
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0
Answer:
Advertising Medium will depend
Answered by
0
Answer:
Option A - The selection of Advertising Medium will depend upon your target market, the message you wish to convey, and the relative cost of different media.
Explanation:
- It is the method adopted to convey the message of an advertisement.
- Advertising medium is useful and cheap when compared to personal selling.
- It provides support to personal selling.
- Advertising has become more important to draw the attention of a huge number of people, with the upcoming modern methods and large scale industries.
- To communicate the message and repeat it on regular basis is the work of the media.
- A message can be transmitted in detail with the help of a particular medium.
- Examples of advertising medium:
- radio -broadcasts ads to the listeners.
- newspapers carry printed messages.
- posters
- slides
- TV
- outdoor display of the goods.
Hence, the advertising medium should be chosen in accordance with the target market, the message to be conveyed and the relative cost of the different media.
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