Question

Theory and concept of customer satisfactin

Answer 1

The two theories that best explain customer satisfaction are disconfirmation paradigm and expectancy- value concept (Barsky 1992). ... Later, during or after consumption, a perception of performance occurs as customers evaluate the experience


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Answer 2

The two theories that best explain customer satisfaction are disconfirmation paradigm and expectancy- value concept (Barsky 1992). ... Later, during or after consumption, a perception of performance occurs as customersevaluate the experience.