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Changing Business Processes – Why Manufacturers do not Sell Directly to Consumers. ... They don't want to jeopardize relationships with distributors and retailers, and thus, possibly, their own revenues, but they are constantly tempted by the larger margins of selling through direct-to-consumer sales channels
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Changing Business Processes – Why Manufacturers do not Sell Directly to Consumers. ... They don't want to jeopardize relationships with distributors and retailers, and thus, possibly, their own revenues, but they are constantly tempted by the larger margins of selling through direct-to-consumer sales channels
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