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5) The advertisement of what has a very short lifespan of one day? Ans -
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A blog post not only stays around longer than a print ad, it can better engage potential customers.
The 24-hour news cycle has evolved into the 24-second news cycle with the rise of online media outlets and social media. So, when it comes to advertising your business, generating leads, making sales, and being perceived as a thought leader, you must consider the lifespan of your print ad and its purpose, versus the lifespan of a well-orchestrated blog and its potential.
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