voduction to Marketing
is an important element of sociographic segmentation.
(Culture, Age, Usage Rate)
is an important element of behavioural segmentation.
(Buying Motives, Gender, Region)
is an important element demographic segmentation.
(Age, Life Style, Locality)
marketing refers to marketing to small segment of the ma
(Niche, Small, Special)
In segmentation, consumers are classified on the basis
style and personality traits.
(Psychographic, Demographic, Geographic)
data is the first hand information collected for researc
(Primary, Secondary, Outdated)
the data which is readily available.
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Explanation:
.......is an important element of sociographic segmentation
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