What are difference between search quality and credence quality?
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A credence good is a type of good with qualitiesthat cannot be observed by the consumer after purchase, making it difficult to assess its utility. Typical examples of credence goods include expert services such as medical procedures, automobile repairs and dietary supplements.
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From a marketing perspective, products and services can be separated into three useful classes: search products, experience products, and credence products. Search products or services have attributes customers can readily evaluate before they purchase.
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