what are the characteristics of dream community
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Most businesses trying to create communities are deluded.
They assume they matter far more to their customers than they do. They assume people want to hear about their latest news and products. Most fundamentally, they assume people want to talk about them, that’s horribly wrong.
If you made a list, right now, of a community you would love to join, it might look like this:
It will be a community about {your interest}It will have a few hundred members, possibly a thousand. Not too few, not too many.You will have fun, conversations wont be too serious not restrictedYou will get to make new friends.There will be events that you can attend.You will learn interesting stuff.
They assume they matter far more to their customers than they do. They assume people want to hear about their latest news and products. Most fundamentally, they assume people want to talk about them, that’s horribly wrong.
If you made a list, right now, of a community you would love to join, it might look like this:
It will be a community about {your interest}It will have a few hundred members, possibly a thousand. Not too few, not too many.You will have fun, conversations wont be too serious not restrictedYou will get to make new friends.There will be events that you can attend.You will learn interesting stuff.
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