Question

What are the three types of business research? Indicate which
type each item in the list below illustrates. Explain your
answers.
a. Establishing the relationship between advertising and sales
in the beer industry
b. Ranking the key factors new college graduates are seeking
in their first career position
c. Estimating the 5-year sales potential for Cat-Scan machines
in the Ark-La-Tex (Arkansas, Louisiana, and Texas) region
of the United States
d. Testing the effect of “casual day” on employee job satisfaction
e. Discovering the ways that people who live in apartments
actually use vacuum cleaners, and identifying cleaning tasks
for which they do not use a vacuum
For each of the following variables, explain why it should be
considered either continuous or categorical:
a. Whether or not a university played in a football bowl game
during 2006
b. The average wait time a customer has before being served
in a full-service restaurant
c. Letter grades of A, B, C, D, or F
d. The job satisfaction of a company’s salespeople
e. A consumer’s age​

Answer 1

Answer:

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