what does it mean demarketing?
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Advertising that urges the public to limit the consumption of a product, as at a time of shortage.
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Explanation:
General demarketing is done when a company wants to demarket its product for one and all. It is always done when a firm wants to reduce the entire demand for consumption for the product. Examples of general demarketing can be State and Central Governments demarketing alcohol and cigarette for the entire population.
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